Problem Statement

Creating a draft focus group protocol can be time consuming with a need to ensure alignment with specific methodological standards.

Description

Use generative AI to accelerate the development of a focus group protocol while keeping subject-matter experts fully in control of the final instrument. Start with clearly defined themes and topic areas, an example protocol from a prior research study, and a concise survey summary to provide context on key findings and areas for deeper exploration. With these inputs, leverage AI to generate a structured first draft—organizing the session flow, suggesting opening and warm-up questions, drafting core discussion prompts and theme-aligned follow-ups, and including optional probes to support consistent facilitation.

To maintain human-centered decision-making, the focus group lead team then reviews and refines the AI-generated draft, ensuring the language, sequencing, and questions are appropriate for the intended participants and aligned with the committee’s goals, norms, and methodological standards. This approach reduces the time and effort needed to produce a strong initial protocol, builds on prior research expertise embedded in past materials, and enables committee members to focus on improving question quality, sensitivity, and clarity rather than starting from a blank page.

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Establishing Focus Group Protocol with AI

Contact

Email UHR Generative AI Governance for more information or assistance in any AI in HR needs.